Welcome to the new world of book marketing. It can be a challenge for new publishers. Not only do you have to learn the basics of traditional book marketing you now have to become very tech savvy. No longer can you bury your head in the sand and pretend that the internet doesn't exist. Guess what? The internet is not going away!
It's time to face your fear of things technical, keep up with current events and embrace the advantages of electronic communication. The rapid changes have broad-sided many of us because we just didn't see them coming but here they are. There is no place to hide. :-)
Change is difficult so learn new things in baby steps. Start by signing up for Facebook and play around with it a bit. Find out who you know there and send them greetings. Once you are fairly familiar with Facebook, learn about Twitter. There are excellent books for beginners. Check some books out of your library and follow the basic instructions. There is no need to spend massive amounts of time on social media but do make use of it.
After a while, it's even fun.
Denise
www.inktreemarketing.com
www.publishacookbook.com
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